Lewis Hamilton and Leonardo DiCaprio’s vegan venture reportedly hits a snag as four restaurants are slated for closure

Lewis Hamilton is not only a skilled driver but also a versatile entrepreneur. Among his business ventures is Neat Burger, a vegan chain that ensures nutritious food for individuals throughout the world.

The restaurant initially thrived in several locations. However, since the renowned investor Leonardo DiCaprio became involved in the business, financial challenges have emerged, casting a shadow over the burger shop’s success.

Hamilton’s vegan burger chain faces financial struggles.

In 2020 and 2021, Neat Burger emerged as a welcome miracle for individuals following a vegan diet. It was marked as the first global plant-based food chain. The business was initially going incredibly well, with people labeling the restaurant as the “best vegan shop”. However, recent challenges have arisen, with financial reports from The Money suggesting a dramatic 140% loss last year. Due to this, the company is set to close four of its London-based restaurants, along with cautioning the staff about the uncertainty of their jobs.

The company suggested that increasing property costs, the impact of the cost of living crisis, and changing working patterns have contributed to its financial struggles. Despite raising  $18 million in May from new investors, including boutique bank Lion Tree and Real Madrid goalkeeper Thibaut Courtois, the rapid growth may have been too much for the company.

Although Hamilton was enthusiastic about the company’s expansion earlier this year, he said, “As someone who follows a plant-based diet, I believe we need a healthier high-street option that tastes amazing but also offers something exciting to those who want to be meat-free now and again.”

DiCaprio joined Lewis Hamilton’s vegan burger empire

Leonardo Di Caprio, a former investor and climate advocate, was drawn to Hamilton’s business because of its focus on providing nutritious food to people. He expressed that the options provided by the burger shop are part of what “we need moving forward.” The Oscar winner became a fan of the burger shop upon learning that the establishment exclusively uses plant-based cheese and patties for their burgers. So, while the burger has the taste of meat, it will still be made from vegan materials.

The incredible actor said, “Disrupting our food system with sustainable alternatives is one of the key ways we can make a real difference in reducing global emissions.”

“Neat Burger’s pioneering approach to alternative proteins is a great example of the type of solutions we need moving forward.”

Was establishing a plant-based firm a good idea? Or was it bound to have a downfall? Tell us in the comment section below.


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