What is F1 star Lewis Hamilton’s new business venture Almave? Everything you need to know

Lewis Hamilton, along with being an excellent F1 driver, is a very productive driver who tries working in various sectors to gain experience of his own. His vegan fast food chain, Neat Burger, has achieved a valuation that exceeded the milestone in several locations.

Recently, Hamilton has decided to work with a new business perspective, launching a rare product called “Almave.” The audience has yet to experience the effects of this rare type of drink.

What is Almave?

Almave is a rare spirit with zero alcohol in it, manufactured in the same way as tequila; the only difference is that the spirit is non-alcoholic. It is made from blue agave from Jalisco, Mexico. The launch event will be held as soon as Thursday at almave.com.

 When asked about the reason behind this masterpiece, the seven-time Champion replied with “I’ve always loved tequila for its taste, but there are times when I don’t want the alcohol part of the deal and I know that there is a growing group of people who want the same,”

“It’s what led me to team up with Iván and Casa Lumbre because I knew if anyone could make the drink I was after it would be them,”

“With Almave, we’re all about offering a high-quality option that doesn’t compromise on the craft and flavours of tequila and provides a truly authentic nonalcoholic blue agave experience. We’ve held on to the legacy and tequila-making traditions, but what we’ve come up with is a spirit that’s actually unique.”

Lewis Hamilton’s business ventures

Lewis Hamilton is involved in several business ventures, along with the NeatBurger food chain. The 38-year-old has tried various commercial ventures to enhance his productivity, despite being the main driver of Mercedes.

The British driver is already engaged in the sports business world along with investing in the NFL franchise the Denver Broncos last year.

However, apart from that, he has other business ventures to take care of as well such as his own film production company, his +44 clothing brand and several investments including in vegan firms and last but not least, the online grocery app Zapp.

This month, he will also be launching his new, refreshing product Almave, which fans have been anticipating since he promoted his new non-alcoholic drink. This launching event will be fruitful to his hard work and be a chance to remain optimistic about his career as the driver already faced a lot of disappointment at the US GP, due to some mechanical issues of the car. According to the reports, he generated approximately £6.5 million in “off-track income” in 2022, in contrast to his £46.8 million racing salary, which is a huge success for the driver.

Do you think Almave will be a successful asset for Lewis’s business ventures? Let us know in the comment section below.


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